Industry Insider Secures Flooring Franchise Opportunities in FL!
May 11, 2021
He helped others find flooring franchise opportunities, then snagged one for himself! Meet Don Brammeier, our newest franchise owner in Florida!
He helped others find flooring franchise opportunities, then snagged one for himself! Meet Don Brammeier, our newest franchise owner in Florida!
As a franchising consultant at a firm that represents more than 500 companies, Don Brammeier is an industry insider.
Out of all the franchise opportunities he researches for clients every day, however, Don chose Footprints Floors as the right franchise business opportunity for himself.
We’re honored to have him join us as one of our newest Franchise Owners.
Don evaluates franchises for a living and specializes in matching people with the right opportunity for their goals and lifestyle.
After introducing two clients to Footprints Floors, Don loved the concept so much that he decided to capitalize on the massive growth occurring in the home services industry and invest in our flooring franchise opportunities himself.
In fact, Don isn’t just opening one new flooring franchise. He has secured three exclusive franchise territories in beautiful Southwest Florida.
So why did this industry insider choose Footprints Floors? Don has come across hundreds of strong franchise opportunities throughout his career.
That’s where he first learned about Footprints Floors. "The more I got to learn about the business model, the more I liked it," he explains. "The rapid growth and still staying ahead of the curve really impresses me."
But there’s more to business than just good numbers on a page.
"Support is really critical when you’re evaluating a franchise, and Footprints Floors is doing an excellent job."
Don has witnessed the realities of franchise ownership firsthand. Before becoming a consultant, he spent 16 years working with a major international franchisor.
In his operations role, Don worked closely with Franchise Owners every day. He saw their struggles, where they fell short, and where they needed additional support. Through that experience, he learned just how crucial strong back-end business support is for long-term franchise success.
"Lead generation can be very difficult, especially because I have no marketing background and I don’t particularly care for it," admits Don. "So, the fact that Footprints Floors can produce the leads and schedule the appointments based on my calendar was huge for me."
Our unparalleled level of Franchise Owner support and marketing assistance is what ultimately tipped the scales for Don.
Like many people, Don has long cherished the idea of entrepreneurship. "I always had it in the back of my mind — even from years and years ago — that someday I’d like to have my own business," he tells us.
Despite this, he wasn’t moved to take action until he learned how the faith-based, Christian franchise model at Footprints Floors stands apart from other flooring franchise opportunities in the home services sector.
The more he learned about Footprints Floors and the way we do business, the more Don recognized the potential for a customer-focused flooring franchise in his area.
"I see a real need for it here in the Southwest Florida residential marketplace. I’ve had my own experiences with home improvement services, which haven’t always been the best. I thought there was a real opportunity here," he says.
Don’s personal work ethic and commitment to outstanding customer service align perfectly with our high service standards — something he noticed immediately while researching our flooring franchise opportunities for his clients.
"We provide services based on integrity. That’s what I bring to the table. We’re bridging the gap between the contractors or subcontractors that are actually doing the work and the homeowners."
"No matter what, I’m as good as my word. I’ll do whatever it takes to make it right. I think that resonates with people. A mistake might be made, but I’ll make it right. I’ve proven this over my years."
Many homeowners can relate to the headaches that often come with dealing with contractors. Not everyone, however, is enterprising enough to recognize the business opportunity hidden within those frustrations.
Thanks to Footprints Floors, Don is now capitalizing on that opportunity with several new flooring franchise territories focused on helping homeowners receive the service and results they deserve at an affordable price.
But Don still felt some uncertainty about this new venture. Even with his extensive franchise industry background and years spent evaluating different brands, he wasn’t initially sure whether owning a franchise was the right move for him.
"Like most people, there was always a reason why I couldn’t," he says.
Becoming a business owner is a major decision, and a little apprehension is completely natural. Fortunately, our team’s warmth and company culture quickly helped ease those concerns for Don as he realized the franchise he was investing in felt more like a family than a corporation.
"I guess the real thing that impressed me with Footprints Floors is the people," recalls Don. "I got to start meeting the folks involved, like Bryan Park, Rachel Simpson, Debbie Melkonian, and Jon Jarvis… they’re just genuinely good people. They’re professional, smart, and I know they’re going to do their best to make sure I’m successful. And I like the way Bryan is building the business."
One of Don’s biggest concerns was his lack of direct flooring industry knowledge.
At Footprints Floors, we address this by equipping Franchise Owners with everything they need to succeed. This includes operational training, proprietary financial management systems, and access to our full-service corporate call center. We support our Franchise Owners every step of the way.
Our Franchise Owners don’t need prior experience in flooring, crew management, sales, or related industries. They come from all walks of life.
People with diverse backgrounds continue to experience incredible success with Footprints Floors because our franchise business model adapts to many different skill sets, whether personal or professional. Above all else, a willingness to grow and an entrepreneurial mindset are what matter most.
Along with his consulting and operations experience, Don also spent 20 years in the commercial appliance repair industry, giving him firsthand insight into what it takes to operate a regional service business.
With the support of our team behind him, Don is excited to pour his talents into his new flooring franchise territories. He’s confident in this opportunity and optimistic about what the future holds.
Don has only lived in Southwest Florida for a few years, and he didn’t relocate his family there just to spend all his time working.
"It won’t take a large staff to operate the three territories. I can step back from much of the day-to-day activities when we reach a certain point. Then I can enjoy the area we live in. We call it our paradise."
Even with three flooring franchise territories, our uniquely flexible business model gives him the ability to create that kind of lifestyle freedom. Flexibility and balance are core parts of the Footprints Floors franchise experience.
Footprints Floors fits perfectly into Don’s Gulf Coast lifestyle, beginning with the fact that he can operate the business right from home.
"It is home-based, but it’s definitely scalable," he says. "You get the growth that you want, thanks to the lead-generating call center and scheduling flexibility. It truly is your business and your baby. You get to do with it what you want."
And Don isn’t only thinking about what’s right for today. He began with three territories and still envisions an even bigger future ahead.
"The scalability made investment a big part of this. The franchises can develop into a real asset. It’s the right thing to do, and I think it’s good."
For now, Don is settling in and focusing on learning everything it takes to succeed as a Footprints Floors Franchise Owner.
"I’m really looking forward to the upcoming training that starts next week and getting to know everyone a little better," he says. "Everyone is so genuine and open."
It isn’t enough for flooring franchise opportunities to simply be affordable or attainable. Footprints Floors is designed to make franchise ownership practical and achievable. That level of care is built into every part of our franchise system.
Don experienced this firsthand. It solidified his decision to move forward when he was still feeling uncertain and gave him confidence in his future success in the flooring industry.
"It’s going to be successful because of the folks who are there to support and guide you through it."
Don is embracing a fresh perspective on life and business.
"Life’s an adventure, so go for it. This is fun."
Don secured three of our exclusive Gulf Coast territories, but many franchise territories are selling out quickly. Some states are already completely sold out, though exciting opportunities are still available in select markets.
This is a recession-resistant franchise business model, with great profitability. Please visit our franchise website for more information on flooring franchise opportunities.
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